Thursday, September 18, 2008

Make a difference

I don't normally get involved in politics, I don't know enough and can't construct a strong enough argument. However, I do see that aside from the normal political turmoil all the parties, are very very similar.

I see this as a marketing issue. When you have a homogenised market you need to stand out. All the parties follow the exact same rules. Party conference, broadcasts, Direct Mail, tour of the country etc. Same old thing year after year no wonder the general public are so apathetic.

Why not do something radical and wrap it around a policy? I've no idea what policy, that's not the point here.

How about scraping the party conference? Admit that the country is in turmoil and that posturing is just for your own gratification. The coverage you'll get for not having a conference will be immense. Sure the next time it comes around your opposition may use the same tactic, but you've got first mover advantage.

Wrap it all up with a great policy announcement and you have a winner. That's just one idea, there must be thousands they can do. If nothing radical is done very soon the UK will have only one party and one view and surely that not what democracy is all about is it?

1 comment:

  1. Anonymous4:27 pm

    I like your theory of needing to break out of the mould. However, it is unlikely to be with party conferences for the simple reason that they do actually generate revenue from delegate/visitor registration fees, sponsorship and exhibition space.