Tuesday, October 16, 2007

More Marketing Books you should read

Since my last list I felt a bit ashamed that I'd missed some classics out. To re-dress the balance here are a few more marketing books you should read.
  1. Purple Cow - Seth Godin
  2. Full Frontal PR - Richard Laermer
  3. Naked Conversations - Robert Scoble and Shel Israel
  4. Commonsense Direct & Digital Marketing - Drayton Bird
  5. Open for Business, How to write letters that get results - Courtney Ferguson
  6. The World is Flat - Thomas L Friedman

I've read all of these and they've helped shaped my marketing view. If you've got any recommendations or views on these books I'd love to know.

Here's a link to my previous list of Marketing Books you should read.

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