Shuttleworth and Yorkshire Tea match made in heaven

I love John Shuttleworth so I'm really pleased that he's back on TV all be it in a TV ad from Yorkshire Tea. His comedy is just perfect for it and the really great thing is that there's been no compromise in his style or act, Ken and Mary are there as is the Jacket, roll neck and glasses.

Jarvis wins over Bruce Springsteen at Glastonbury 2009

I'm going to Glastonbury at the end of the month, did I mention it?

Anyway recently I posted about which acts to see at this year's Glastonbury Festival.

I was torn on Saturday night the big headliner is Bruce Springsteen, now I'm not a fan of the Boss never have been, nothing against the man just not my cup of tea. But Springsteen at Glastonbury would be quite an event one probably never to be repeated. So I was going to go.

But then over on the John Peel stage, I think, Jarvis Cocker is headlining up against Bruce. I'm from Sheffield, like Jarvis so my loyalty was tested. Any way I just got Jarvis' CD 'Further Complications' which is great I've listed to it five times already. It's so varied and interesting, pure Jarvis.

So that's it Bruce I'm sure you'll put on a great show but I'm sticking with Sheffield, I'm sticking with Jarvis.

The Demise of Sheffield United

For my sins I'm a Sheffield United fan. As you may know we were relegated from the Premier League last season under very strange circumstances.

Just found this amazing Hitler/Sheffield United Clip on YouTube.

Enjoy!

the art of marketing without marketing - the ultimate viral campaign

I'm from Sheffield in the UK. Now Sheffield isn't famous for many things it a northern town which used to have a lot of industry mainly steel, you'll have heard of Sheffield Steel. It has a few famous rock stars too, Def Leopard (I can't stand them), Pulp, The Human League and recently the Arctic Monkeys.

But if you're from Sheffield there's one thing which connects you to everyone else in what's know as Yorkshire's biggest village.

Hendersons Relish

Hendersons Relish, is like black gold. It looks like Worcester sauce but is nothing like it, it's kind of sweet and sour and has a curious aftertaste too. There truly is nothing that compares to Hendersons Relish.

The strange thing about Hendersons is that, as far as I'm aware and I've lived Sheffield for 34 years, they have never, ever advertised. Nothing, not a sausage, not even sponsorship. Even the bottles are simplicity itself, they still have the same orange label they always have. In stores it is displayed in plain brown boxes, no point of sale.

Yet I guarantee that every house in Sheffield has a bottle and cherishes it. There is shouting if it's stew for tea that there's no Hendersons.

I put it all down to mystique marketing, the building for Hendersons has always been the same, you never see anyone enter or leave and there are no Hendersons delivery trucks. I've never heard anyone say they work there. Its as if the stuff just appears from thin air.

You can now order it on line as they've finally relented and built a very understated (what do you expect) website. Even that builds on the mystique.

Hendersons is truly the art of marketing without marketing.

Order some online now I guarantee you'll be hooked, just don't tell anyone just think it.